Project details
Client | The Chinese University of Hong Kong
Date | 2022
Role | UX UI Designer
mobile application | web-based system | website
Personalised Lifestyle Medicine in in Mid-life Project
Introduction
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The "Personalised Lifestyle Medicine in Mid-Life Project" is an innovative health initiative spearheaded by CUHK. The project acknowledges the growing need to address health concerns among mid-aged individuals and aims to promote awareness and proactive engagement in maintaining a healthy lifestyle. In collaboration with various non-governmental organizations (NGOs), CUHK is committed to delivering valuable health tips, coaching services, and organizing health events to empower mid-aged individuals in taking charge of their well-being. To facilitate seamless access to these resources, CUHK has developed a comprehensive backend system, a user-friendly landing page, and a dedicated mobile application.
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The primary aim of the "Personalised Lifestyle Medicine in Mid-Life Project" is to address the health concerns specific to mid-aged individuals. By providing personalized health tips, coaching services, and organizing relevant events, CUHK aims to educate and empower this demographic to make informed lifestyle choices. Through the dedicated app, mid-aged users can conveniently enroll in events, monitor their health progress, and stay updated with the latest health tips. The project aims to create a supportive ecosystem that fosters positive health behaviors and enables mid-aged individuals to lead healthier and more fulfilling lives.
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The overarching goal of the "Personalised Lifestyle Medicine in Mid-Life Project" is to optimize the user experience for CUHK, NGOs, and mid-aged individuals. The development of a robust backend system, a user-friendly landing page, and a well-designed mobile application aims to ensure seamless management and utilization of the project's resources. By leveraging technology, CUHK aims to enhance communication, facilitate efficient event enrollment, and provide a reliable platform for mid-aged users to track their health progress. The ultimate goal is to create a cohesive and user-centric ecosystem that effectively supports mid-aged individuals in their pursuit of a healthier lifestyle.
Users’ Pain Point
Limited Awareness and Knowledge
Many mid-aged individuals may lack awareness and knowledge regarding personalized lifestyle medicine and its benefits. They may struggle to understand the importance of adopting healthy habits and may be unaware of the resources available to support their health journey. The app should address this pain point by providing accessible and educational content that effectively communicates the significance of personalized lifestyle medicine.
Difficulty in Sustaining Motivation
Mid-aged individuals often face challenges in sustaining motivation when it comes to making lifestyle changes. They may encounter setbacks or feel overwhelmed by the demands of daily life, making it difficult to consistently prioritize their health. The app should address this pain point by offering motivational features, such as goal setting, progress tracking, and personalized reminders, to help users stay engaged and motivated throughout their health journey.
Limited Access to Supportive Networks
Mid-aged individuals may feel isolated or lack a strong support network when it comes to adopting healthy habits. They may struggle to find like-minded individuals or opportunities for collaboration and mutual support. The app should address this pain point by creating a community platform where users can connect with peers, join support groups, and share their experiences, fostering a sense of belonging and encouragement.
Simplifying Event Enrollment
Mid-aged users often face challenges with complex event registration processes, deterring their participation. The app aims to alleviate this pain point by streamlining enrollment, simplifying forms, and providing clear instructions. By offering a user-friendly and efficient event enrollment experience, the app promotes greater participation in health courses and events, ensuring mid-aged individuals can easily access valuable educational opportunities.
to empower mid-aged individuals to prioritize their health, embrace active lifestyles, and thrive in their well-being journey. Through personalized guidance, interactive challenges, and a supportive community, we inspire lifelong wellness and holistic fulfillment.
Project landing page
The anding page is meticulously designed for promotional purposes, providing users with comprehensive information about the project. The page serves as a centralized hub where visitors can easily access all essential details related to the project. To enhance user convenience, we have implemented a user-friendly search function right below the captivating hero image. This empowers users to quickly find suitable events or classes that align with their interests and needs upon arrival.
Mobile application
A mobile app is designed for mid-aged to keep track on their daily health status. In this app, they can check all bio data gather from a paired-up smart watch, search and enroll any event or classes they want to join. In order to encourage mid-aged to do more exercise, "Goal setting", "Challenge program" and "Incentive program" are implemented. The more they concern on health, the more reward they earn.
Entry Pass
Our app features a convenient entry pass function for users who have registered an account. Upon registration, each user is assigned a unique QR code. This QR code serves as their digital entry pass for attending classes or events they have enrolled in. When users present their QR code to the event organizers, it can be easily scanned to check them in. The attendance record is then automatically updated in the backend, facilitating attendance tracking and evaluation by CUHK and NGOs involved in the program. This streamlined process ensures efficient entry management and seamless attendance monitoring.
Events and tips
Our app offers a user-friendly feature that allows users to effortlessly search for various events and classes with just a single click. All events are conveniently categorized, enabling users to find activities that align with their specific health status and interests. Additionally, the app provides personalized suggestions for special events based on the user's current health status. Users receive notifications inviting them to these recommended events, ensuring they stay informed and have access to tailored opportunities for their well-being. Alongside classes, the app also provides helpful health tips to further support users in their health journey.
Challenge & reward
Our app incorporates an exciting challenge program where users can select challenges based on their interests and body status. Upon successfully completing each challenge, users earn valuable reward points. By accumulating a sufficient number of points, they can redeem gifts from partnering NGOs. Additionally, the app features a leaderboard system, allowing users to invite friends and engage in friendly competition while striving to achieve their health goals. It's an enjoyable and motivating way to challenge oneself and foster a sense of community and achievement.
Dashboard
The app's dashboard section provides users with a convenient overview of their bio data, including heart rate, steps, and activity levels. This feature serves as a helpful reminder to engage in regular exercise and stay active. Users can easily monitor their progress towards completing challenges and track their position on the leaderboard. The dashboard offers a comprehensive snapshot of key metrics, empowering users to stay motivated and maintain a healthy lifestyle.
CMS system
Our CMS platform serves as a robust tool for CUHK and NGOs, allowing them to effortlessly update content, classes, and health tips. The platform also enables seamless member management, enabling users to organize members into different groups and apply tags for easy categorization. Event management features allow the tracking of event enrollment status and attendance. Additionally, organizers can conduct post-event surveys, facilitating evaluation and optimization. Utilizing the platform, in-app notifications can be scheduled, automatically sending alerts to targeted users when new events are created. This comprehensive system streamlines content management, member organization, event evaluation, and notification distribution for enhanced efficiency and user engagement.